PROBAR® CORE has a New Name and New Flavors

June 20, 2014

Related Topics: Inside PROBAR, Product


It’s been a busy time here at PROBAR®, and we’ve got some exciting news that is sure to delight your taste buds:

PROBAR Non-GMO Energy Bars Core is now Base

The best tasting Protein bar just got better! We’ve changed the name of our plant-based, 20g Protein bar from PROBAR CORE to PROBAR BASE to better resonate our favorite way to recover from an active day. More than just an updated name, PROBAR® BASE has all-new, improved packaging that is sleeker and more balanced. You’ll start seeing PROBAR® BASE on retailer shelves over the next few months.

In addition to upgrading our name, we’ve created two awesome new flavors of PROBAR® BASE that are sure to become quick favorites.

Two New PROBAR® BASE Flavors: Frosted Peanut Butter and Chocolate SuperGreens

PROBAR Best Energy Bars Two New Base Flavors

Frosted Peanut Butter features a tasty peanut butter filling that is smooth, sweet, crunchy, and salty all at once! It’s enrobed in a delicious, dairy-free frosting that is sure to satisfy after a tough workout.

Chocolate SuperGreens balances an earthy, greens blend with the perfect amount of rich, dark chocolate. It not only looks pretty inside—it’s a tasty way to get clean, refreshing greens that leave you feeling regenerated and satisfied. Look for these new flavors at participating retailers in July and online at in August!

As always, PROBAR® BASE is Gluten-Free and Non-GMO Project verified, filled with 20g of plant protein and great flavor that isn’t grainy. PROBAR® BASE is still available in the four original flavors: Brownie Crisp, Cookie Dough, Mint Chocolate, and Peanut Butter.

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