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Built for performance, PROBAR provides high-quality nutrition to fuel active lifestyles, so whether you need a filling breakfast on-the-go, are training for a marathon, mountain biking, hiking or simply need to refuel between work meetings, PROBAR will keep you going, energized, and fueled up!
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Founded in Park City, Utah, our PROBAR products are made with delicious whole food ingredients like nuts, fruits and seeds that offer optimal nutrition. We are proud to own our manufacturing facility which allows us to offer you the highest quality and sustainably sourced snacks on the market.
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View AllMountain Bike Racing in Costa Rica
One of the many perks of working in the food and outdoor industry, is the ability to experience eventual overlap between your work and your hobbies.
I was fortunate enough to have that happen here at PROBAR last month.
Our GM casually asked if I’d be interested in participating in one of the endurance mountain bike events in Costa Rica that our Central American distributors were sponsoring this spring.
Mmmmm yes please!
Having never been to Costa Rica, this was an amazing opportunity to travel, race my bike and make new friends throughout the whole trip.
100km with just under 9k ft of climbing is usually the type of events I look forward to the most as it suits my abilities as a cyclist well, but, for all of us who have experienced this snowfall record-breaking winter here in Utah, I was a bit nervous about the lack of outdoor training time before the event.
Coming from mid 40’s to 50’s to high 90’s and humid was a bit of a shock to the body when I landed in San Jose. I knew the best thing I could do was to stay hydrated, snack on some BOLT, apply plenty of sunscreen and let the body get used to the heat before racing the next day!

I met the Costa Rican PROBAR team, Marijose and her husband, as well as two local PROBAR ambassadors for a shakeout ride the day before. It was fun chatting with Eunice and Guido, picking their brain on what it’s like training and competing in Costa Rica. It was really cool to see how passionate the locals are about endurance mountain sports!

After our ride, I had dinner with Marijose and a group of her friends at a local restaurant and made my way back to my hotel for an early bedtime as the race started the next day at 6 AM which would mean an early wake up to have breakfast and getting ready.
I rode over from the hotel to the start of the event which was very close by and was immediately surprised by the number of riders who where already there and getting ready for the day. I’ve been to many races across the US, in terms of number of participant this one definitely surpassed everything else by quite a bit!
It got a bit chaotic trying to stage near the front of the field, I stood there with 10min to go as the race promoter was sharing some last minute course briefing in Spanish, none of which I understood. The race finally got started and with a 10min or so ‘neutral’ roll out, I just tried to stay near the front without wasting too much energy. As soon as the flag dropped and the race was on, it was ON! People where attacking nonstop and the pack started gradually picking up the pace as no one wanted to let groups up the road. It was my first time experiencing a mass start race WITH E-bikes, which made it interesting as some of them started buzzing by us incredibly fast with their motor assisted bikes.
Soon enough, we got to the base of a very steep road climb and that was a nice way to start splitting up the group a bit. As this was still only 5miles in a 60mile race, I didn’t want to go TOO hard but also wanted to find myself with a group not far off the lead. I caught on the back wheel of a group of 3 other riders after a front group of 4 had gone up the road.
To my surprise, there would be no single track at all during the event. I suppose the tropical-jungle environment probably makes it too difficult to maintain trails. The race was on a mix of paved road and fire roads, both, extremely steep uphill and downhill. This made the race very fast which would make working in groups much more efficient than riding by yourself.

Being the only foreigner in my group, I could tell the other riders all knew each other and a bit of a coalition to try and get rid of me was starting to form. I would try and keep the pace up during some of the downhill and flatter section, only to be fully attacked by their surges anytime the road tilted upwards. I would lose their wheel and gradually work my way back to them, knowing my abilities and not wanting to go unnecessarily hard on the steeper climbs. I yo-yo’d with the group on during the next hour or so of the race before some of them started to fall off of their own pace setting. My tactic of riding within myself was starting to pay off.
When I was at the start line, I noticed I was the only rider with a hydration pack. Everyone else was running a very lean setup with only a small water bottle. It had me a bit worried as I figured they probably all had support crew at the aid stations to hand them extra bottles while I would have to stop, not to mention, carry an extra 3 pounds or so on my back. I felt that extra weight on all those steep climbs but it eventually paid off as I didn’t have to stop at the last aid station while the other riders momentarily did.
I was able to pass them and push it on the next descent. I got clear of the riders I was riding with and soon saw the front 2 riders in the distance. With only 6 miles, to go I pushed as hard as I could on this last long climb knowing there would only be a long descent and a quick climb towards the finish left. I was hoping to catch them right before the top of the descent, which I had pre-ridden the day before.
Knowing a section of trail is a huge advantage as you can start really pushing the pace with confidence. I was able to just latch on as we crested the climb, sprinted by one of the riders and found myself following the lead rider. Halfway through the descent, I made the second pass and used the the trail knowledge to my advantage to try and create some separation. We got to the bottom of the descent without crashing despite ripping through the loose and steep turns. I saw the other rider on my wheel, and rode a hard tempo on the final false flat uphill, gradually riding harder and harder until one of us would blow up.
I saw him struggling and then standing up to try and accelerate to stay in the wheel and in the process he started cramping and had to sit back down. Must've not packed some BOLT's with him. I was relieved to not have to sprint to the finish line and rode my own pace for the last 2km.

I was happily surprised and excited for my performance, despite the heat and the course challenges, I knew my previous racing experience would help me navigate a new style of racing against competitors I didn’t know.
At the race venue, Mariana and Marijose were very excited and we started sharing stories when Guido and Eunice finished their races as well. Costa Rica has such a thriving endurance sports competition scene! It was also really cool to see a much better-balanced men to women ratio there than we have unfortunately in the US.
I had 24hrs to pack my bike, do some sightseeing (jungle & sloth tours!) and work my way back to the airport before flying back, tired, slightly sunburnt, and with many great memories!
Eunice Rojas:
“Arenal Epic is one of the most beautiful races I’ve participated in, very nice views and many miles with good climbing.
Favorite Product: MEAL Chocolate Coconut
Next goal: La Ruta de los Conquistadores.”
Guido Fernandez:
"My name is Guido Fernández, I am an ambassador for PROBAR Costa Rica and I do different adventure sports such as Ultra Trail Running, Mountain Bike, Long Mountain Trekking.
I recently competed in Toyota Arenal Epic, a MTB event in the 45K category, I obtained a Top 10 in the general classification, which was very disputed because it is a very fast and explosive category. It is a spectacular event because you border the largest lake in Costa Rica and its views, ascents and places are unique.
During the competition I used my two favorite PROBAR products which are the Pink Lemonade BOLT Gummies and the Peanut Butter and Chocolate Chip MEAL Bars.
My next event is a Trail Running 50k in Rincón de la Vieja, Costa Rica in June, followed by the Volcano 100 on Mountain Bike in September where I will compete in the 100 miles!”
Manufacturing Spotlight: How PROTEIN is made
Celebrating International Women's Day
Without their contributions, we would not be the company we are today!
The women at PROBAR form the majority of our work force, including 60% of our active leadership team, as well as several management and director roles across the company.
In today's article, we would like to spotlight a few tips from our very own leaders to help empower other women in their careers and everyday life!

Pay attention to detail! I don’t just mean in your work, pay attention to what is going on around you. Many times, you will discover more by observing what others do and say than you will from formal training.
Helping others within your organization will help you to learn aspects of the business you may not be exposed to. There is something to be said about knowing how the organization as a whole works as opposed to just your area of the business. Through helping others, you will gain their trust and elevate yourself.
"Women need other women in their lives that think they are a big deal. No competition, no backhanded comments, no jealousy, no hate, just “I love you; I support you, and there is no one on Earth like you” kind of energy." - Anonymous

Communication is key. Working hard and paying attention to details will always produce a more successful outcome. I try to find joy in the small things. If we can find joy in those small moments, the bigger moments will eventually come.
Each day is an adventure and I believe our attitude can make or break a situation.
One of my favorite quotes is:
“Attitude is the difference between an ordeal or an adventure." - Anonymous
My other favorite quote is:
“Be the change you wish to see in the world” – Mahatma Gandhi
One of PROBAR’s core values is to let your actions define you and, in my opinion, our actions are what will resonate far beyond any words ever could.

I was always told to learn from your mistakes, but to also teach others about your mistake so they wouldn't repeat the same one. We are almost always asked in job interviews, tell me about a time when you made a mistake. So many candidates hesitate and struggle with this question, but if every time you trained someone new you told them about a mistake you made, so that they would not make the same one, you would be able to quickly recall your mistake and what you've learned from that situation. Also, sharing with others when we have messed up creates a vulnerable side to you as a leader where you become more approachable.
I have always had bosses whose leadership styles vary, so to be successful sometimes you have to be adaptable and have ambiguity. You also learn along the way what types of leaders you want to work for and what type of leader you want to be yourself. You should always be learning from everybody around you, regardless of their position, background, or years of experience. We each have a unique perspective on how we have experienced life and hardships, we should be open to listening and learning from each other.
A good leader has nothing to do with being the smartest or the expert of a topic. A good leader puts people in the best position to succeed individually and for the company. We often mistake an expert for a leader, or a manager for a leader. Managing and leading are two different concepts.
Stop being afraid of failure, you'll never be successful or know how to handle adversity if you don't sometimes fail.
Speak up for yourself, but don't stop there. Speak up for others who don't yet have the platform or the courage or the ability too. Be a voice and an ally for others.
Most important thing I have ever learned too truly be successful. . . Work/life balance. What that means and what that looks like is different for every person. Find your own balance that works for you, don't be afraid to have boundaries. When you as a leader can instill boundaries, you empower your team to also have them. When you lead by example, you are giving your team permission to also create their needed boundaries to achieve their own work/life balance.
"I can accept failure; everyone fails at something. But I can't accept not trying.” – Michael Jordan
"Your role as a leader is to bring out the best in others, even when they know more than you." -Dr. Wanda Wallace

Be yourself. Don’t shrink or reshape who you are to make others more comfortable.
Have a support system/cheering section. Having a spouse/partner, friends, or parents who support you, push you, and encourage you goes far. I wouldn’t be here without my husband being my hype-man!
Find a mentor. I’ve had a few over the years that I appreciate and value the learnings they helped me with. However, as a female in a male dominated industry, having a female mentor specifically has given me a voice and a confidence I didn’t know I had.
Dream big. Tying in with my “quote”, Sheryl Sandberg gave a commencement speech at Barnard College in 2011. She said, “Go home tonight and ask yourselves, “What would I do if I weren’t afraid?” And then go do it.” Don’t be afraid to go after what you want.

I have found that one of the biggest contributors to success is to never stop learning; There is always a new skill to develop and knowledge to gain. Another contributor to success is establishing and maintaining your values and boundaries. This is important for any professional but is especially significant for women in male-dominated fields, such as finance and accounting. This provides the groundwork for our most authentic and satisfying achievements, and allows us to celebrate those victories, no matter how big or small.
One of my favorite women empowerments comes from Ruth Bader Ginsburg, when she said “As women achieve power, the barriers will fall. As society sees what women can do, as women see what women can do, there will be more women out there doing things, and we’ll all be better off for it.”

My success is because of dedication, humility, hard work, and asking questions. I am always learning and growing from mentors and co-workers. Understand mistakes will happen as long as you use the mistake as tool for learning and not as a failure you will continue to grow and achieve your goals.
“If you can't fly then run, if you can't run then walk, if you can't walk then crawl, but whatever you do you have to keep moving forward.” – Martin Luther King Jr.
We hope you enjoyed these insights from the empowering women leaders at PROBAR.
Happy International Women's Day from the PROBAR team!
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